2023 annual financial data

Baozun 2023 Operating margin

Direct answer

Operating margin was -2.34%.

Operating income was -206,380,000 CNY and net income was -278,422,000 CNY.
Operating cash flow was 448,255,000 CNY.

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Verified data

Revenue
8,812,013,000 CNY
Operating income
-206,380,000 CNY
Net income
-278,422,000 CNY
Operating cash flow
448,255,000 CNY