2012 annual financial data

VIPS 2012 Operating margin

VIPS 2012 operating margin with verified reported values.

Direct answer

Operating margin was -1.81%.

Operating income was -78,087,858 CNY and net income was -59,122,886.21 CNY.
Operating cash flow was 696,393,779 CNY.

Verified data

Revenue
4,314,147,738 CNY
Operating income
-78,087,858 CNY
Net income
-59,122,886.21 CNY
Operating cash flow
696,393,779 CNY