Shift of large supermarkets’ mandatory closure from weekends to weekdays absorbs some online demand, including from Coupang
After large supermarkets’ mandatory closure days were moved from weekends to weekdays, supermarket sales rose and some online shopping demand, including from Coupang, shifted to supermarkets. A KDI survey found no significant impact on traditional market sales, and sales at both traditional markets and supermarkets rose in some regions. Meanwhile, another survey found that among international students residing in South Korea, 10 out of 9 or more live in monthly or jeonse rental housing.
A survey found that supermarket sales rose after the government-mandated closure days for large supermarkets were shifted from weekends to weekdays. The KDI survey confirmed this change. It also noted an increase in store visits alongside the rise in sales.
According to the survey, opening large supermarkets on weekends shifted some online shopping demand, including from Coupang, to supermarkets. An increase in sales at large supermarkets was observed. Changes in orders at online retailers were reflected in some tallies.
Overall, traditional market sales were not significantly affected. Some areas in Daegu and Seoul reported simultaneous increases in sales at traditional markets and large supermarkets. Differences by region were confirmed.
Based on the findings of this survey, KDI assessed the direction of distribution policy. The survey data included regional sales and online order statistics. The survey was announced 5in a release issued during the month.
A separate survey found that, among international students residing in South Korea, 10 people 9or more live in monthly rental or jeonse housing. The share living in studio apartments or villas was recorded as higher than the share living in university dormitories. The survey results show students’ housing arrangements.
The two surveys show changes in distribution and other areas closely connected to daily life at the same time. Both the distribution survey and the survey on international students’ housing presented statistics-based findings. For additional figures and regional data, refer to the original survey materials.