American Express and Visa: Differences in Revenue Structures and Valuation Multiples
American Express has an asset-light, closed-loop model that captures the full economics of each transaction, with an operating margin of 20.6% and a P/E ratio of 19.9 times. Visa has a capital-light, fee-based model, with an operating margin of 67.3% and EPS growth of 17.9%, and a P/E ratio of 28.8 times.

American Express and Visa are payments companies targeting premium consumer spending. The two companies operate fundamentally different business models. Their operating margins and price-to-earnings (P/E) ratios lead to different investment approaches.
American Express operates a closed-loop payment network. This structure allows the company to capture the full economics of transactions, including fees and interest generated by card issuance and payment processing. However, credit risk and economic volatility remain. Its operating margin is 20.6% and its P/E ratio is 19.9 times.
Visa operates a fee-focused model with low capital intensity. Its revenue structure is described as a “toll booth” model. Its operating margin is 67.3%.
The earnings per share (EPS) growth rate is 17.9%.28.8The article presents these figures as evidence supporting Visa’s high P/E ratio.
Both companies have strong network effects. Both are classified as high-quality businesses. The difference in their business models is highlighted as offering investors different approaches.
Sources: The Motley Fool
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